System
Green family only
The colour, type and voice rules for anyone featuring, quoting or collaborating with Foreign Founders.
Palette
Color specification
Lime
#7ED321
Token
--color-lime
Use
Cover + mark
Pairs with
Ink or Forest type
Forest
#1B5E20
Token
--color-forest
Use
Headers, dark UI
Pairs with
White or Mint type
Mint
#D4E8D4
Token
--color-mint
Use
Page backgrounds
Pairs with
Ink type
Ink
#111111
Token
--color-ink
Use
Type
Pairs with
White or Lime type
White title on lime only.
Typography
Sora / Manrope
Display — Sora
Founders building across borders
Headlines, section titles, numerals. Tracking −0.03em.
Body — Manrope
Body copy runs at a 68-character measure with generous leading, so a research dive reads like a magazine page instead of a slide.
Body, decks, captions, and the uppercase kicker at 0.18em.
Register
Voice
Optimistic, specific, founder-to-founder.
Early-stage stories that do not exist elsewhere.
No visa-guru tone.
No generic “immigrant hustle” listicles.
Research-heavy deep dives over essays.
Footprint
Assets live today
youtube.com/@foreignfounders · Spotify / Acast / Apple Podcasts / Substack · LinkedIn company: Foreign Founders.